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ATMA Apparel & Textile Merchandising Academy

Glossary

What is Specification ownership?

Holding the tech pack, the fabric, the trims and the construction as the retailer's own decision, rather than accepting a brand's finished design.

This term in other languages

Arabicملكية المواصفة
FrenchPropriété de la spécification
TurkishSpesifikasyon sahipliği

Learn it in the lesson

What private label changes about a retailer's own role: from reselling a brand to owning the spec

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