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ATMA Apparel & Textile Merchandising Academy

Glossary

What is Brief?

A customer's description of a product's requirements, often written without every construction detail specified.

This term in other languages

Arabicموجز الطلب
FrenchCahier des charges
TurkishBrief

Learn it in the lesson

Deciding between a standard, performance or specialty fabric for a given brief

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