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Practitioner · Course 4: Printing · Lesson 3 of 5

Calculating print cost from method, colours and quantity

Level: PractitionerTime: 35 minutesOrder used: none (illustrative print order)Tool: Print cost calculator
For anyone in a factory who must choose a print method: a merchandiser, a production planner, or a new entrant. No earlier lesson is required. Neither the T-shirt order nor the jeans order specifies a print, so this lesson uses a new, illustrative print order and the calculator's own fixed figures.
FactoryDelta Garments (prints to stock, domestic market)
Business modelMake to Stock (factory sets its own batch size)
Design3-colour design, 3 screens
Screen print costUSD 5 setup per screen (USD 15 total), USD 0.08 run cost per piece
Digital print costUSD 0.35 per piece, flat rate, no setup
Break-even quantityAbout 56 pieces; illustrative batch 5,000 pieces
02Opening

This page teaches you how to use the print cost calculator to compare screen print cost against digital print cost for a given design

This page teaches you how to use the print cost calculator to work out and compare the total cost of screen print against digital print for a given design and quantity, for anyone in a factory who must choose a print method: a merchandiser, a production planner, or a new entrant. This lesson teaches the money flow: which print method costs less for a given quantity decides how much of the order's price stays as profit.

A factory that prints without comparing both methods can pick the wrong one for the quantity involved. Screen print carries a setup cost for every screen, paid once no matter how many pieces are printed; digital print carries no setup cost but a higher cost on every single piece. Picking screen print for a small batch pays for a setup that never spreads over enough pieces. Picking digital print for a large batch pays a higher per-piece rate on thousands of pieces that could have cost far less. Without a clear way to compare the two, a factory either guesses or always uses the same method, and either mistake shows up as lower profit once the goods are sold.

03Before you start

What you need, and what this lesson does not cover

You need: nothing but this page and the print cost calculator. No earlier lesson is required, though T04-C04-L01 and T04-C04-L02 give useful background on what screen print and digital print actually are.

By the end of this lesson you can:

  • state the rule for calculating total screen print cost and total digital print cost for a given quantity;
  • calculate the break-even quantity between screen print and digital print for a given design;
  • use the print cost calculator to enter a design's colour count and quantity and read off both totals;
  • decide, for a given batch size, which print method costs less;
  • avoid the common mistake of multiplying a one-time setup cost by the order quantity.

Not covered here: what screen print and digital print actually are (lesson T04-C04-L01); how a design's colour count decides its screen count (lesson T04-C04-L02); print placement and the faults that ruin a print job (lesson T04-C04-L04); choosing a method on grounds other than cost, such as turnaround time (lesson T04-C04-L05).

04Key terms

Words you will meet in this lesson

TermMeaning
Screen printA print method using one screen per colour, with a per-screen setup cost and a lower per-piece cost at higher volumes.
Digital printA print method with no screens or per-colour setup cost, printing directly at a flat per-piece rate; better suited to small orders or many colours.
Setup costThe one-time cost of preparing a screen before any pieces are printed, paid once regardless of how many pieces the screen later prints.
Per-piece rateThe cost per piece of actually printing once any setup is complete, separate from a one-off setup cost; digital print charges this as a flat rate with no setup, while screen print charges it per piece on top of its setup cost.
Break-even quantityThe order size at which two print methods cost the same total; below it one method is cheaper, above it the other is.
Make to Stock (MTS)Producing against the seller's own sales forecast, rather than a single confirmed buyer order.
05Teaching
The rule

Total screen print cost adds a one-time setup cost to a per-piece run cost, while total digital print cost is only a flat per-piece rate

Total screen print cost equals the number of screens multiplied by the setup cost per screen, plus the per-piece run cost multiplied by the quantity. Total digital print cost equals a flat per-piece rate multiplied by the quantity, with no setup term at all. The break-even quantity is the order size at which both methods cost the same total, found by dividing screen print's total setup cost by the per-piece rate difference between the two methods. Below the break-even quantity, digital print is cheaper, because screen print's setup cost is not yet spread over enough pieces; above it, screen print is cheaper, because its low per-piece run cost dominates once the setup cost is spread thin.

Quantity (pieces)Total costScreen printDigital printbreak-even
Screen print starts more expensive because of its setup cost, but digital print's higher per-piece rate overtakes it at the break-even quantity. Below that point digital print is cheaper; above it screen print is cheaper.
What you meet in real life

The order sizes and business models that decide which print method actually wins on cost

The same rule produces a different winner depending on the quantity involved, the point where the order sits relative to break-even, and whether the factory is printing to a confirmed order or to its own stock plan.

What can differThe shapes you meetWhy it matters
Small illustrative order, below break-evenA design printed in a batch smaller than the break-even quantityDigital print's flat rate wins, because screen print's setup cost is not spread over enough pieces
Large illustrative order, above break-evenA design printed in a batch larger than the break-even quantityScreen print wins, because its low per-piece run cost dominates once the setup cost is spread thin
Order right at break-evenA batch size that lands exactly on the break-even quantityBoth methods cost the same total; the choice is then made on other grounds, such as turnaround time or colour count limits
Domestic Make to Stock printingA domestic factory printing designs to stock, choosing its own batch size for goods it has not yet sold to a specific buyerThe factory itself decides the quantity, so it can use the break-even calculation to pick the batch size and method together, unlike a factory filling a buyer-fixed quantity
Knit-to-garment and home-textile printingThe same two print methods print onto knitted garments, socks and hosiery, or home-textile items such as printed beddingThe same setup-plus-run-cost and flat-rate formulas apply whatever the printed product, because the cost comes from the print method, not the garment type
The case we follow

Delta Garments must decide whether screen print or digital print is cheaper for a design it prints to stock

Delta Garments prints a design to stock for the domestic market. This is Make to Stock: the factory decides the batch size itself, rather than working to a quantity a buyer has already confirmed. Before committing to a batch size, Delta Garments must use the print cost calculator to decide, for the batch size it is considering, whether screen print or digital print costs less. Neither the T-shirt order nor the jeans order specifies a print in the master cast, so this decision uses a new, illustrative print order instead.

Delta Garmentsdecides batch sizePrint costcalculatorCheaper methodfor this batch
Delta Garments feeds its design and batch size into the print cost calculator before deciding which print method to use. The calculator's own comparison, not a guess, decides the cheaper method.
The worked number

The calculator's illustrative example: a 3-colour design at a 5,000-piece batch size

The print cost calculator's built-in illustrative example uses a 3-colour design: screen print needs 3 screens at a setup cost of USD 5 per screen, USD 15 total, plus a per-piece run cost of USD 0.08; digital print charges a flat rate of USD 0.35 per piece with no setup cost. The break-even quantity is the setup cost divided by the per-piece rate difference between the two methods.

0.35 - 0.08 = 0.27 (the per-piece rate difference between digital print and screen print's run cost, USD)
15 ÷ 0.27 ≈ 56 (screen print's total setup cost divided by the rate difference; the break-even quantity, in pieces)

For the illustrative batch size of 5,000 pieces, well above the roughly 56-piece break-even quantity:

0.08 × 5,000 = 400 (screen print's run cost for 5,000 pieces, USD)
15 + 400 = 415 (screen print's total cost: setup plus run cost, USD)
0.35 × 5,000 = 1,750 (digital print's total cost for the same 5,000 pieces, USD)

Screen print costs USD 415 for this batch, against USD 1,750 for digital print. Screen print is far cheaper once the quantity is well above the break-even point.

The method

How to compare screen print and digital print cost for any design

  1. Count the design's colours and enter that count into the calculator, since each colour needs its own screen for screen print.
  2. Enter the quantity the factory is considering, whether that quantity is confirmed by a buyer or chosen by the factory itself for stock.
  3. Read off the calculator's total screen print cost and total digital print cost for that quantity.
  4. Compare the two totals directly, or compute the break-even quantity to see which side of it the actual quantity falls on.
  5. Choose the cheaper method for that quantity, and re-check the comparison whenever the quantity under consideration changes.
The trap

Treating the setup cost as if it applied to every piece printed

A common mistake is forgetting that the setup cost is a one-time cost, not a per-piece cost, and multiplying it by the quantity as well as the run cost. Doing this to the illustrative example would turn the USD 15 setup into 15 × 5,000, an error of thousands of dollars, making screen print appear far more expensive than digital print at every quantity, when in reality screen print is the cheaper method once the quantity clears break-even. This mistake can push a factory to choose the more expensive method for a large batch, for no reason but a miscalculated setup cost.

06In plain words

Screen print has a cost for setting up each screen, paid once, plus a small cost per piece printed. Digital print has no setup cost at all, but a higher cost per piece. For a small batch, digital print is cheaper, since screen print's setup cost has too few pieces to spread across. For a large batch, screen print is cheaper, since its low cost per piece wins once setup is spread thin. Break-even quantity is the batch size where both cost the same; find it by dividing setup cost by digital print's extra cost per piece. In the calculator's example that point is about 56 pieces. Delta Garments prints to stock and picks its own batch size; the calculator shows a 5,000-piece batch costing USD 415 by screen print against USD 1,750 by digital print, so screen print wins clearly. Never multiply the setup cost by the quantity; it is paid once, however many pieces are printed.

07Quick check
  • Total screen print cost = (screens x setup cost per screen) + (run cost x quantity); total digital print cost = flat rate x quantity, with no setup term.
  • Break-even quantity = screen print's total setup cost ÷ the per-piece rate difference between the two methods.
  • Below break-even, digital print is usually cheaper; above it, screen print is usually cheaper.
  • A 3-colour design typically needs 3 screens, one screen per colour, for screen print.
  • The setup cost is paid once per screen, never multiplied by the order quantity.
  • At the break-even quantity itself, both methods cost the same, so the choice can be made on turnaround time or other grounds instead.
08Workplace scenario

Delta Garments reads a stock-planning note asking whether to print 200 pieces or 5,000 pieces, and which print method suits each batch size

Delta Garments is deciding how many pieces of a to-stock design to print in one batch, before committing either the fabric or the print house's time. The facts in front of the team making this decision:

  • This is a Make to Stock decision: the factory is choosing its own batch size, not filling a confirmed buyer quantity.
  • The design is the calculator's illustrative 3-colour design: screen print setup USD 5 per screen (3 screens, USD 15 total) plus USD 0.08 per piece run cost; digital print USD 0.35 per piece flat rate.
  • The break-even quantity between the two methods, already calculated, is about 56 pieces.

The document the team reads, the factory's own internal stock-planning note:

Stock-planning note: Should we batch 200 pieces or 5,000 pieces, and does that change which print method we should use?

Using the break-even quantity of about 56 pieces, which print method suits each batch size? Decide before opening the answer.

Show decision

Screen print suits both batch sizes. Both 200 pieces and 5,000 pieces are well above the roughly 56-piece break-even quantity, so screen print costs less than digital print at either size in this illustrative example.

Two facts, together, decide this. First, the break-even quantity of about 56 pieces is far smaller than either batch size under discussion; a batch has to fall below that number before digital print becomes the cheaper choice. Second, once a batch clears break-even, screen print stays cheaper as the quantity grows further, because its setup cost is fixed while digital print's flat rate keeps charging the same amount on every additional piece.

Only a batch smaller than about 56 pieces would favour digital print in this example. If Delta Garments used digital print for the 5,000-piece batch by mistake, it would pay USD 1,750 instead of USD 415, a difference of USD 1,335 lost on a decision the break-even calculation was built to prevent.

09What it costs

The cost of choosing the wrong print method for a given batch size

Choosing the wrong print method for a batch size means paying more than necessary, either an unspread setup cost on a small batch or an unnecessarily high flat per-piece rate on a large one. The illustrative calculation above is the concrete anchor for this: at the 5,000-piece batch size, screen print costs USD 415 and digital print costs USD 1,750.

1,750 - 415 = 1,335 (the amount an unnecessary switch to digital print would cost on this 5,000-piece batch, USD)

That USD 1,335 difference, on one batch of one design, is money the print cost calculator's break-even comparison is built to protect, since it comes straight out of whatever profit the finished stock was meant to earn once sold.

10Working template

Print cost calculator: enter the design's colours and quantity, read off both totals

Open the print cost calculator and fill in these rows for the design and quantity under consideration. The built-in illustrative example above shows how the columns work together.

CalculationInput AInput BResult
Screen print: cost per piece (screens x setup + run cost)Screens x setup costRun cost per pieceCalculated
Screen print: order cost (per piece x quantity)Per-piece costQuantityCalculated
Digital print: cost per piece (flat rate, no setup)Flat rate—Calculated
Digital print: order cost (per piece x quantity)Per-piece costQuantityCalculated
Break-even quantityTotal setup costRate differenceCalculated

Download the full working sheet, with the calculator's real formulas already built in, from the link on this course's page.

Download the Print cost calculator (Excel)

11Check yourself

1. In the calculator's illustrative example, what is the total screen print cost for 5,000 pieces?

2. What does the break-even quantity represent?

3. A different 2-colour design has a USD 20 total screen print setup cost, a USD 0.10 per-piece screen print run cost, and a USD 0.30 per-piece digital print rate. What is its break-even quantity?

12Glossary
ENARFRTRMeaning
Screen printطباعة الشاشة الحريريةImpression sérigraphiqueSerigrafi baskıA print method using one screen per colour, with a per-screen setup cost and a lower per-piece cost at higher volumes.
Digital printالطباعة الرقميةImpression numériqueDijital baskıA print method with no screens or per-colour setup cost, printing directly at a flat per-piece rate; better suited to small orders or many colours.
Setup costتكلفة الإعدادCoût de préparationHazırlık maliyetiThe one-time cost of preparing a screen before any pieces are printed, paid once regardless of how many pieces the screen later prints.
Per-piece rateالسعر الثابت لكل قطعةTarif fixe par pièceParça başına sabit ücretThe cost per piece of actually printing once any setup is complete, separate from a one-off setup cost; digital print charges this as a flat rate with no setup, while screen print charges it per piece on top of its setup cost.
Break-even quantityكمية التعادلQuantité de seuil de rentabilitéBaşabaş miktarıThe order size at which two print methods cost the same total; below it one method is cheaper, above it the other is.
Make to Stock (MTS)إنتاج حسب المخزونFabrication sur stockStoğa üretimProducing against the seller's own sales forecast, rather than a single confirmed buyer order.
13Next

Lesson 4.4: Print placement and the faults that ruin a finished print

You now know how to calculate and compare screen print and digital print cost and find the break-even quantity between them. The next lesson moves from cost to quality: where a print is placed on a garment, and the common faults, such as misalignment or cracking, that can ruin a print job however correctly it was costed. Back to the course map

14Ladder

RecognizeState the formula for total screen print cost and total digital print cost.
ConnectSee why Delta Garments' own Make to Stock batch-size decision needs the break-even quantity, not just one total cost.
CompareTell a batch below break-even from one above it, and which method wins in each case.
DecideChoose the cheaper print method for a given design and quantity, without multiplying the setup cost by the quantity.